We work with startups and large enterprises, in a range of industries  from drones to artificial intelligence to messaging apps to fintech.

We've encapsulated all that experience in 1-day workshops for you.

Our workshops focus on helping people who are bringing new products to market. They are designed for both startups and mature companies alike. Our public events are suitable for individuals and large groups. We also cater to companies desiring a private workshop with a customized curriculum.

Go-to-Market Workshop

We've created an intense 1-day workshop leveraging our experience launching products into markets as diverse as racing cars, telecoms equipment and artificial intelligence.

This is a hands on workshop to provide you the strategic tools and tactical understanding to design a go-to-market strategy for your new product or business. We'll cover target markets, target customers, pricing, positioning, channels and more. We'll talk in strategic terms to give you the foundational understanding and we'll balance that by rolling up our sleeves on a GTM plan for a real product.

Productization

Our productization workshop is squarely focused on giving you the best practices and tools to design, build and launch new products.

We'll split our time between learning the fundamentals of good product management & product marketing, and real use cases to exercise the muscles necessary to bring great products to market. We'll go deep on product managements topics ranging from prioritization & road-mapping to user testing. The product marketing topics we cover include competitive analysis, market modeling, positioning and pricing.